Son La avocados make inroads into foreign markets

The northwestern mountainous province of Son La is striving to export approximately 50 tons of avocados with an estimated export value of US$50,000 during the harvest season to markets such as China, the UAE, Japan, and the Republic of Korea.

Son La province is home to an avocado cultivation area of more than 1,000 hectares with an expected output of nearly 4,000 tons this year. This year's harvest season lasts between July and September 

According to local farmers, an avocado can weigh between one and 2.2 kilos with the average price of an avocado ranging between VND30,000 and VND35,000 per kilo.

With a number of high-yield avocado varieties and the use of organic farming techniques, the price of avocado can increase to between VND40,000 and VND50,000 per kilo, bringing in additional high income to many households in Son La.

To date, avocados from Son La have largely been consumed in the domestic market and are commonly sold to supermarkets in Hanoi such as Fivimart, Metro, and VinMart in addition to several other localities such as Yen Bai, Lang Son, Ha Nam, Hung Yen, and Thanh Hoa.